Posts by Vervocity
Grow Your Business with Email Newsletters
It’s a fact – email newsletters can help grow your business. Newsletters are a great way to send out your message to a lot of different people at lightning speed. They offer multiple options in terms of content, design, and frequency that you can utilize to appeal to your target audience. Whether it be for…
Read MoreHow to Rank Higher in Search Engine Results
Your website deserves to be seen. Customers should be able to easily find you online, and Search Engine Optimization (SEO) is all about getting your site to rank higher in search engine results. After all, over 25% of Google searchers click on the first organic search result alone, with that number significantly reducing as the…
Read MoreSometimes the Most Obvious Keywords are Duds
With over 50% of the world’s population using Google, appearing on the first page of search engine results is crucial to driving traffic to your site. So how do you get your business noticed and appearing on the first page? By using quality, effective keywords in your Google Ads campaigns. A keyword is a word…
Read MoreVervocity’s Mobile App Development Process
Interested in bringing your mobile app idea to life? Mobile apps elevate your business to the next level by providing customers with convenience, promoting brand awareness, and serving as an additional sales channel. Our mobile app development team has years of experience in creating apps for all kinds of businesses. We create wireframes (think of…
Read More10 Easy Steps for Creating Website Content
Your website content should bring your brand to life. With the right words, you can tell your story and relate to customers with information they understand. However, finding those words and writing content that keeps your audience engaged isn’t exactly easy. Persuasive web copy takes time, dedication, and organization. Whether you’re refreshing an old site…
Read MoreHeadshot Photography Techniques
In the digital era, creating professional headshots is a necessity. The prevalence of imagery on websites and social media means a poor quality photo will stick out more than anything. Here are a few tips on how to take better headshot photos. 1. FOCAL LENGTH: This one is probably the easiest technique to implement; choosing…
Read MoreHow to Build Engagement Using a Hashtag
With over four billion social media users in the world, it isn’t surprising that social media platforms have become one of the most reliable ways to reach a broader target audience. However, identifying ways to stand out against millions of other businesses is key to building your online brand identity. Social media tools, like the…
Read More5 Ways to Stop Spam on Your Website
Spam can be both aggravating and dangerous to a website. If left unnoticed, it will compromise the authority of your website and the information provided by your visitors. Luckily, there are precautions you can take to stop spam and protect the safety and security of your information. KEEP YOUR EMAIL ADDRESS HIDDEN Bots and trackers…
Read MoreHow to Measure Your Marketing and Why You Should
When creating an effective marketing strategy, one of the first steps is to establish the goal or goals of the campaign. Are you looking to introduce your brand? Increase your social media presence? Possibly generate more leads and sales? Whatever the goals may be, measuring your campaign’s performance is key for understanding where you’ve succeeded…
Read MorePPC – Compare to Last Year, Not Last Month
“If you want to know the future, look at the past” – Albert Einstein When it comes to marketing your business, analyzing past results will provide a clearer picture for the future. Pay-Per-Click (PPC) Advertising generates results quickly, making it easy to obtain consumer data. However, knowing which results to compare determines how effective your…
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